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Wednesday, November 08, 2006

Like.com: Shopping and Style via True Visual Search

Like.com is a site that combines celebrity style, image pattern recognition, and commerce to create an explosive combination. Unlike traditional image search engines like Google Images, which find images based on metadata, Like.com calculates a digital signature for each image and compares your search query to that signature to find similar images.

The celebrity factor is highly emphasized with stars like Britney Spears, Tyra Banks, Paris Hilton, and Tom Cruise prominently featured. If you happen to like that watch Paris Hilton is wearing, then you can easily do a likeness search on it and purchase it from Like.

Text searches are also supported. For example, a search on "Gucci handbags" returns a list of handbags that you can then do a Likeness Search on. You can select what aspects of the picture appeal to you like color, shape, or pattern, and draw a box around an area of the image that you want to focus on.

If you decide to focus on both color and shape, you get these results.

In the future, image uploads will be available so you won't be dependent on Like's inventory of images.

Like's potential is huge. I can easily imagine people flocking online as they watch the Academy Awards to find out what dress Angelina Jolie was wearing or what brand shoes Katie Holmes was sporting.

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